Our Missions

1. We advocate the sustainability of small local businesses to conserve the characteristics of neighborhood.
   
   
2. We promote the distinctive features and historical values of small local shops to attract consumers to shop there.
   
   
3. We raise the public awareness of the importance of saving small shops through education.
   
   
4. We mobilize resources to help small shops operate and survive the threat of urban renewal and monopolization of chain stores.
   
   
5. We uphold the rights of consumers in Hong Kong by saving the small businesses for locals to shop.
   
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